Educational sessions planned for AETA trade show

Published on: Jan 19, 2014

Equestrian trade exhibitors and buyers attending the upcoming American Equestrian Trade Assn. (AETA) International Trade Show will have the opportunity to participate in several educational sessions as well as visit the show’s exhibits and attend the annual market party. The exposition, which runs Jan. 25-27 in Oaks, Pa., is not open to the general public.

The educational sessions include:

Saturday, January 25:
Driving Traffic Through Marketing and Promotion
Presented by Peggy Taylor from Progressive Profit.
Learn how to get customers in your store who want to buy your products.

Sunday, January 26:
Finding the Cash Hiding in Your Business
Presented by Mike and Peggy Taylor from Management One, Inc.
Learn what to change with your business practices to ensure that you have more cash in the bank.

Both sessions start at 8 a.m. and will end in time for attendees to be on the Trade Show floor by 9 a.m.

For more information, visit